Google AdSense is a revenue sharing program run by Google that allows publishers in the Google Network of content sites to serve automatic text, image, video, or interactive media advertisements, that are targeted to site content and audience.
With Google AdSense, you make money when readers click on ads on your website. These adverts are being paid for by advertisers and the cost of each ad click is shared between Google and the publishers (you).
Google gives publishers 68% of the ad cost for content and they retain the balance of 32%. They also give publishers 51% of revenue share for AdSense for search.
Its one of the best ways to earn money on your website. To sign up for Google AdSense is easy. All you have to do is follow the guidelines below to apply and you will be accepted and get a chance to earn money on your website.
Applying for Google AdSense and getting approved involve these crucial steps…
1. Create a Quality Blog or Website…
First thing you need is a quality blog or website that Google and advertisers will love. Google is all about free quality information that users will love. In short, a high quality website is one that provides relevant, useful content and a good user experience.
Note that this application process will undergo manual review so you are not fooling anybody with a low quality blog or website. You need to create a quality website and that’s your first step in getting approved.
Use a good theme with good navigation if you are using Blogger or WordPress. There are quality free premium as well as free theme you can get online.
Make sure you have at least unique 20-50 500 word posts or articles on your blog before you even think of applying for Google AdSense. While some agree that Adsense will approve ANY site they can access that meets their content guidelines – regardless of the amount of content, its important to have a good amount of content.
The internet is all about information and your site should provide that to whoever wants to read it. Don’t start with a 10 word article with images that make no sense.
Also, there are some rules about what kind of content is acceptable. Some examples include content that is adult or porn, violent or advocating racial intolerance. Also make sure that your content is not a copyrighted material. Always put up unique content.
2. Add Relevant Pages.
3. Add Google Analytics to Your Site and Submit a Sitemap to Google Webmaster Tools.
Google Analytics is one of the top, most powerful tools out there for monitoring and analyzing traffic on your website. It gives you an enormous amount of information about how many people are visiting your site, who is visiting your site, what they are looking for, and how they are getting to your site.
You and Google will also be able to monitor the traffic you get and this helps to see if you actually deserve to get approved.
Google Webmaster Tools will help you to manage Google’s indexing of your site. If you create blogs using Blogger, you can automatically add and verify sites by enabling Webmaster Tools directly from the Blogger dashboard.
Creating a sitemap helps search engines better crawl and categorize your site. You can easily create and verify a sitemap for any of your publicly view-able Google Sites through Google Webmaster Tools.
4. Optimize Your Site’s Title Tags and Meta Description.
Optimizing title tag and description tag is crucial if you want to rank better for your keywords, because the title and description tag is what shows up in the SERP. Since Google loves sites that have their presence in the search engines, its important to have some of your content pages ranking in the SERPS before you submit your application.
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You don’t have to be on the front page of Google for your chosen keyword. Because title tags are such an important part of search engine optimization, implementing best practices for title tags makes for a terrific low-effort, high-impact SEO task.
5. Submit Your Site to Google, Other Search Engines and Directories.
Submit your website to Google, other search engines and directories to get your site discovered quickly by the search engines. Don’t wait until the search engines find your website and contents organically. Brand-new sites especially want to be discovered quickly and submitting to search engines is a general SEO tool used in the beginning of a website’s life.
6. Get Traffic to Your Website.
This is also very important. Google loves a site that has traffic especially traffic from its search engine. If your blog traffic is low, then you may not get AdSense approval.
You can always get traffic to your website via many ways like from Social media sites, forums, YouTube etc. Make sure you get consistent traffic to your site for at least some few days or weeks before you apply. You need to ensure that your blog gets minimum 50-300 visitors per day.
7. Remove Third Party Ads.
Don’t add any third party ads to your site. If you have any on your website already, remove them. Also remove any affiliate links or banners. You can always add them back after your have been approved.
8. Update Your Website Regularly
Update your blog regularly before you submit it to Google.You can update your blog with one post or more a day. Google loves regularly updated blogs.
Now that you have done necessary things, your site is ready to be submitted.
9. Submit Your Application.
Now that you have done all things required of you, you can now submit your site to Google AdSense for approval. All you need is a Google account and a valid mailing address including some important information required of you.
Log into your Google account, answer some questions about your site and content and submit your application. Its a straight forward process.
10. Verify Your Information.
Your website and information provided will be reviewed including the content, relevant pages, traffic among other things. You should get an email message if your site is approved or not. They usually reply within 24 hours.
If your account is not approved, you will get an email explaining why your site is not approved. Don’t worry you can always apply again. Just go back to your website, send more traffic, add more posts and review your blog. You will get approved eventually as long as you follow the guidelines.
11. Place Ads on Your Website.
While your site is still under review, you will get your AdSense account dashboard and add unit codes to add to your blog. Add the ad code to anywhere you want on your website and this will be shown as blank ad units until you pass the second review.
You will also see a red bar across the top of your account saying that you’re still under review.
12. Wait Until Your Account Undergoes a Second Review.
This usually last about a week. Just Continue to send traffic to your website and add more content. If your site passes their second review, a mail will be sent to you and the ad units will now show on your website as live ads. Now you have been approved.
If your application is not approved at this point, you will also get a mail detailing why your application is rejected. Go back to the beginning, do some changes and apply again.
If your application is successful then congratulations because you just join the Google AdSense family and can now make money with Google AdSense. Just keep to Google’s guidelines and don’t click on your own ads.
The more traffic you get and how relevant the information on your site is to your readers, the more money you can make with Google AdSense.